Person sitting at desk making a jingle

Create our jingle

Take part in our jingle competition for a chance to win £10,000 #museyecal

The challenge

Get groovy and create your original Vision Direct jingle of up to 30 seconds for a chance to win a whopping £10,000.

Whether you get a crew together, or go solo - use the hashtag #museyecal on social to give us a sneak peek of the recording process.


The technical stuff

  • Recording: from phone mics to pro sound booths: record however you like
  • Duration: keep your track under 30 seconds
  • Format: audio file with lyrics that include 'Vision Direct'
  • Submit your jingle in 2 easy ways:

Got any questions? Contact us at and we'll be happy to help! Please find our terms and conditions here.

Person sitting on floor playing the guitar

Jingle /ˈdʒɪŋɡ(ə)l/

Definition: a short slogan, verse, or tune designed to be easily remembered.


19th April — 24th May

Open for submissions

25th May — 4th June

Shortlist uploaded to YouTube & shared with public

4th June

Judges pick winner

8th June

Winner announced!

About us

At Vision Direct, we're constantly inspired to stand out from the crowd. We took the eye care world by storm by being the first online-only eye care business 20 years ago, so you know we're not scared to shake things up.

What's kept us on top all these years is that we never stopped listening to our customers. So it's only natural that we reach out to all you creative composers-to-be to inspire our jingle.